Jeollanamdo at the Museumsuferfest 2023

Jeollanamdo organized this year’s Museumsuferfest from August 25 to August 27 together with the Consulate General and the Korean Tourism Organization to celebrate 140 years of diplomatic relations between Germany and Korea. The Museumsuferfest is a cultural festival that shows the beauty of different cultures and invites the visitors to indulge in different kinds of foods and cultural programs. In the Korea area, people could enjoy various Korean foods and a program completely focused on Korean culture.

There were several food stalls with delicious Korean food and culture booths as well. Jeolllanamdo had its own booths. One of those booths invited people to take part in giveaways, get some information about the region and take some tourism material with them to plan their trip to Jeollanamdo. In the other two booths, the visitors were able to buy and try different foods from Jeollanamdo. They were operated by Kreassive, whose products you can find on the Amazon store “The Kitchen of Korea” and Panasia whos eproducts you can find online and at the K-Shop in Bad Homburg.

The South Korea area also had a stage with various performances from Germany and Korea, that the visitors could enjoy during the three days of the festival. The opening ceremony of the Museumsuferfest was held on that stage with the consul general Kyungsok Koh, the vice governor of Jeollanamdo Park Chang hwan, Elke Voitl, who works for the Department of Social Affairs and Health of the City of Frankfurt and Thomas Feda, Managing Director of Tourismus+Congress GmbH Frankfurt am Main. Dancers from Jeollanamdo and the Kukkiwon Taekwondo team made sure to leave a lasting impression on the visitors during the opening ceremony. Our Jeollanamdo Global SNS Supporters were introduced on stage as well and they received their letter of appointment.

The stage was filled with the passion of the performers showing off their Taekwondo, dancing and music skills. People could listen to a Jazz band, Kpop dance teams and traditional Korean dance groups entertained the visitors and a Jeollanamdo Kimchi workshop showed the visitors how Jeollanamdo Kimchi is made and how it tastes.

The whole festival was closed with beautiful fireworks that also used two Korean songs to focus on the host country South Korea. The Musuemsuferfest this year was visited by about 1,2 million visitors from all over the world.

Jeollanamdo Governor signs contract with Linde and Hanyang

The Governor of Jeollanamdo, Kim Young-rok, visited Europe at the beginning of May. During his visit, he also came to Frankfurt to sign an investment agreement with Linde and Hanyang on May 3rd to build a blue hydrogen production cluster which is worth 800 million USD.

Linde is the world’s largest industrial gas and engineering company that makes active investments around the world. This includes green energy production, processes, and use, in each field of the hydrogen value chain. Hanyang is expanding its scope beyond the construction and plant business to LNG terminal business, renewable to geological production, and clean hydrogen power generation.

The signing ceremony was attended by Jeollanamdo Governor Kim Young-rok, Sean Durbin, the general Linde representative of Europe, the Middle East, and Africa (EMEA), Hanyang CEO Kim Hyung-il, Linde Korea CEO Sung Baek-seok and LNG Hub Terminal CEO Moon Byung-chul.

Hanyang is currently constructing an LNG terminal on Myodo Island and is promoting the construction of a cogeneration plant. Linde and Hanyang plan to produce blue hydrogen on that island and also aim to enter the clean hydrogen power generation business. The plan is to invest a total of $800 million from 2024 to 2030, to produce 80,000 tons of blue hydrogen per year, collect 430,000 tons of carbon dioxide per year, and bury 13 million tons of carbon dioxide in overseas storage for 30 years.

Hydrogen energy is used in industries such as power generation (fuel cells) and energy storage as a transition factor to a decarbon economy. It is expected to contribute to the stabilization of the power system by reducing the volatility of renewable energy through energy storage and power generation using hydrogen.

Prior to the investment agreement that was signed in Frankfurt, Governor Kim Young-rok visited the Basf headquarters in Ludwigshafen, Germany, Basf is the largest chemical producer in the world. The Governor thanked Jeollanamdo for its win-win efforts. He furthermore proposed continuous investment in future growth industries such as precision chemistry, semiconductor and battery materials, and renewable energy.

Picture and information taken from dailyimpact.

Launching the Jeollanamdo Travel Cook Box

At the end of 2022 the Jeollanamdo Travel Cook box has been launched by EasyCookAsia and the Jeollanamdo Europe Office.

EasyCookAsia is a startup company from Berlin that creates Asian cook boxes to introduce Asian culture and food to everyone. The company thinks that food builds cultural bridges and that it connects people with other cultures. EasyCookAsia is committed to combine food and culture in one box to open doors to other countries. Customers can travel to different countries from home by getting the holiday feeling while cooking and eating dishes from various Asian countries.

The Jeollanamdo Travel Cook Box was created to introduce Jeollanamdo and its food to people. It contains a culture guide in German, snacks and drinks from Jeollanamdo and two recipe boxes with vegan recipes that can be cooked easily. The culture guide introduces various foods and the places in Jeollanamdo they are linked to. EasyCookAsia and Jeollanamdo see the box as a great opportunity to promote Jeollanamdo tourism and expand the Jeollanamdo food export as well.